Marketer Technology and Sales Training

    Make it GROW with Irrigation Engines

    Propane-fueled irrigation engines offer substantial competitive advantages compared with their diesel counterparts, yet hold a market share of less than 10 percent. That suggests a tremendous untapped opportunity to boost off-season gallons. With the total acreage of irrigated farmland growing and the cost to pump water reaching all-time highs, new propane irrigation engines can help your agribusiness customers operate cleaner, safer, and more profitable. Depending on engine size and applications, these new engines consume, on average 4,000 to 10,000 gallons of propane per year. These also provide an effective gateway to related applications such as insect control systems, flame or steam weed control, turf production, and commercial mowing.

    In this session, you'll learn about the economies and efficiencies of propane irrigation engines vs. diesel engines, as well as sales techniques, prospect/lead generation and how to use irrigation engines to break into gateway applications.You'll also learn about demonstration and incentive programs that are available to help offset the higher upfront cost often associated with typical propane-fueled equipment.

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