Residential

  • News

    Meet Blue, Your New Partner

    Blue is sharing his wisdom about propane and the independent life it makes possible. He's a humble champion, not just for propane, but for the propane marketers who make it possible. The national consumer education program is designed raise awareness of propane and boost consumer perceptions of the fuel, through a variety of media — TV, radio, print, and digital — to reach American consumers.

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  • News

    Market Insights for Your Local Market

    You’ve got a great product to offer. Deciding where to put your marketing and sales efforts takes sound market intelligence for your local market. Take advantage of the Council’s Residential Opportunity Insights and learn how much propane-related home buying and how many appliance retrofits are taking place within your local market and what kinds of homeowners are behind that activity.

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  • News

    Pull the Plug on Electric Water Heaters Campaign

    The comfort and cost savings of a propane water heater are second to none, and that’s something homeowners can feel good about. The Council’s Pull the Plug on Electric Water Heaters campaign provides propane marketers with the tools to make the case about the benefits of storage tank and tankless propane models, for both new construction and replacements.

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  • News

    Maximize Your Residential Propane Gallon Potential

    The Residential Toolkit is a one-stop-source for market background, collateral, technology and sales advice for propane marketers. Use the resources that can be mixed and matched to create, launch and manage an effective sales campaign targeting builders, construction firms, and/or homeowners.

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  • News

    Sales Training Opportunities

    PERC's no-cost Marketer Technology & Training sessions offer hands-on practice on smart ways to approach residential clients and close the deal. Our Residential and Residential Plus classes will show you how to work with residential builders and remodelers and how to inform these key energy decision makers about propane's environmental and price benefits. Our Customer Service module will provide you with valuable tools to turn customer service into sales.

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